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Marketing in the Digital Age Workshop

Marketing has always been crucial for the success of any business. It takes the promotion of products and services to gain customers. And marketing is even more important in the digital age because most people are searching for much more on the Internet than checking on traditional media forms.

Who Should Apply?

This certificate is ideal for:

  • Beginners level professionals
  • Tier-1 Employees

Modules:

  • Brand Health Analysis
  • Facebook Ad Manager (Meta Business Suite)
  • Influencer Marketing
  • Influencer Marketing in Pakistan’s Market Context
  • Social Media Listening
  • Sprout Social Analytics

Lead Trainer

Dr. Sana Imran
Dr. Sana Imran is an exceptional resource with more than 17 years of professional experience.An avid writer with research-based contributions published in well-impact journals and periodicals of seven countries including the USA, Russia, Spain, Ukraine, Turkey, Azerbaijan, and Pakistan. Dr. Sana Imran conceived and led an international campaign namely “Imagine”, which was related to Countering Violent Extremism in the world.  While retaining a flair for technology, she aspires to keep herself up-to-date on developments in the field of marketing, advertising, and business communication.

2 Days

(weekend)

7 hour
sessions

Fee & Payments

Course Fee: PKR 20,000
Starting Date: June 25th, 2022
S
pecial discounts available for early birds, lump-sum payments, group registration, organization nominations and UCP Alumni Staff/Faculty/Students.